Samsung has always blurred the line between technology and art — and The Frame TV lineup perfectly represents that philosophy. For 2025, the company introduced two versions: the standard LS03FA and the advanced LS03FW. While both share the same iconic frame-inspired design and Art Mode feature, the LS03FW elevates the experience with better picture performance, a higher refresh rate, and an upgraded processor.
Positioned above the LS03FA, the Samsung LS03FW (The Frame Pro 2025) caters to those who want not only a stylish lifestyle TV but also one that delivers next-level picture quality and gaming capabilities. Let’s take a closer look at what makes this model special — from its design to performance, specs, and overall value.
Samsung LS03FW Short Review
At first glance, the Samsung LS03FW looks almost identical to the LS03FA — both feature the same elegant, frame-inspired build. But the difference lies in what’s inside. Under the hood, the LS03FW boasts Neo QLED (Mini-LED) backlighting, Quantum Matrix technology, and a native 120Hz panel that can push up to 144Hz in gaming mode. This means smoother motion, richer contrast, and better HDR brightness than the regular Frame model.
The display itself is stunning. Samsung uses Quantum Dot color and Pantone-validated color accuracy, producing lifelike hues with deep contrast and crisp details. The matte anti-reflective coating is a true highlight—it reduces glare almost completely, allowing the LS03FW to blend seamlessly into your room, whether it’s displaying a classic artwork or a vivid movie scene.
When in Art Mode, the LS03FW transforms into a digital canvas, capable of displaying more than 2,000 curated artworks or your personal photos. Thanks to the matte screen, the artwork genuinely looks printed, not like an image on a display. Combined with the included Slim Fit Wall Mount and magnetic customizable bezels, it can truly pass as a wall-mounted masterpiece.
In terms of performance, the LS03FW runs on Samsung’s NQ4 AI Gen3 Processor, which uses advanced scene detection and AI upscaling to enhance detail and clarity. It’s paired with Quantum HDR and HDR10+ Adaptive support for dynamic contrast and depth in all kinds of content.
Gamers will appreciate features like VRR, ALLM, and FreeSync Premium Pro, which help eliminate screen tearing and input lag. Plus, support for 4K 144Hz gaming makes this one of the most responsive lifestyle TVs you can buy.
Smart features are handled by the latest Tizen OS with Vision AI, integrating effortlessly with SmartThings, Matter, and voice assistants like Bixby, Alexa, and Google Assistant. Whether you’re managing smart home devices or streaming from your favorite apps, the experience feels fluid and intuitive.
Overall, the LS03FW delivers a premium experience that merges form and function. It’s more than just a television—it’s a centerpiece for your home that adapts to your aesthetic while offering the performance of a true high-end 4K display.
| Samsung LS03FW Prices | |
| 85-Inch (QN65LS03FWFXZA) | Check Today’s Price (Amazon.com)… |
| 75-Inch (QN75LS03FWFXZA) | Check Today’s Price (Amazon.com)… |
| 65-Inch (QN65LS03FWFXZA) | Check Today’s Price (Amazon.com)… |
Samsung LS03FW Specs
Before diving into the details, here’s a quick look at the main specifications that define the LS03FW and distinguish it from the LS03FA.
| Specification | Detail |
| Model Name | Samsung LS03FW (The Frame Pro 2025) |
| Available Screen Sizes | 65”, 75”, 85” |
| Display Type | Neo QLED (Mini-LED with Quantum Matrix Technology) |
| Resolution | 4K UHD (3840 × 2160) |
| Refresh Rate | Native 120Hz (supports up to 144Hz) |
| Processor | NQ4 AI Gen3 Processor |
| HDR Support | HDR10, HDR10+ Adaptive, HDR10+ Gaming, HLG |
| Color Technology | Quantum Dot (100% Color Volume, Pantone Validated) |
| Brightness Enhancer | Quantum HDR with Adaptive Picture |
| Smart Platform | Tizen OS with Vision AI |
| Smart Features | SmartThings, Matter, Voice Assistant Support (Bixby, Alexa, Google) |
| Gaming Features | 4K@144Hz, VRR, ALLM, FreeSync Premium Pro, Game Bar |
| Audio System | 40W 2.0.2ch with Object Tracking Sound (OTS Lite) |
| Connectivity | Wireless One Connect Box, 4× HDMI 2.1 (eARC), USB, Ethernet, Optical, Wi-Fi 5, Bluetooth 5.3 |
| Design | Frame-style, Customizable Magnetic Bezels, Matte Anti-Reflection Finish |
| Mounting | Slim Fit Wall Mount included |
| Art Mode | Yes (access to Samsung Art Store + My Collection) |
| Price |
Samsung LS03FW Pros and Cons
Before deciding if this TV fits your lifestyle, here’s a quick overview of its strongest points and potential drawbacks.
✅ Pros
- Beautiful and functional design – turns your wall into an art gallery when not in use.
- Neo QLED panel with Mini-LED backlight delivers significantly better contrast and brightness than the LS03FA.
- Matte anti-glare screen nearly eliminates reflections, ideal for bright living spaces.
- Excellent gaming features with 4K 144Hz support, VRR, and FreeSync Premium Pro.
- Smart and future-ready with Tizen OS, Vision AI, and full smart home integration (Matter & SmartThings).
- Wireless One Connect Box keeps cables hidden for a clean setup.
❌ Cons
- Premium price compared to the standard LS03FA.
- Limited brightness compared to Samsung’s flagship Neo QLEDs like the QN90F or QN95D.
- Requires careful wall mounting to achieve the seamless frame effect.
- Art Store subscription adds an extra cost if you want full access to Samsung’s artwork library.
- Still uses Wi-Fi 5, not Wi-Fi 6E like some premium 2025 models.
Is Samsung LS03FW a Good Choice for You?
If you’re searching for a TV that’s as stylish as it is smart, the Samsung LS03FW stands out as one of the best lifestyle TVs of 2025. It offers significant upgrades over the LS03FA, especially in motion performance, HDR quality, and gaming responsiveness — all while maintaining the elegant Frame design that turns your TV into art.
Choose the LS03FW if you want a seamless blend of beauty, intelligence, and performance. But if your main goal is to save money and you don’t mind losing the extra refresh rate and enhanced brightness, the LS03FA remains a solid alternative.
In the end, the LS03FW is for those who appreciate both aesthetics and cutting-edge technology — a TV that decorates your wall as beautifully as it entertains your life.
| Samsung LS03FW Prices | |
| 85-Inch (QN65LS03FWFXZA) | Check Today’s Price (Amazon.com)… |
| 75-Inch (QN75LS03FWFXZA) | Check Today’s Price (Amazon.com)… |
| 65-Inch (QN65LS03FWFXZA) | Check Today’s Price (Amazon.com)… |